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Of course not, but ATSs or Applicant Tracking Systems do.
If you have ever applied to a job online then you need to learn the language of the ATS!
ATSs search resumes using keywords to bring the most qualified applicants to the top of the list. They are a huge timesaver for HR and have eliminated the need to sort through hundreds of resumes for each position.
► However, while they are highly efficient... they are not always accurate!
As an HR Professional, I have experienced first-hand many cases where a highly qualified applicant was lost to the black hole of the ATS database.
Why? They didn’t have the “right” keywords in their resume. I’m going to show you how to speak the “language” of the ATS so you can get your resume into the hands of a human, fast!
It’s all about KEYWORDS.
But not just any keywords or phrases, they are very specific. ATS’s are not able to infer the meaning of keywords or interpret any variances to the keywords in your resume.
ATSs speak a very static language and the system is looking for “specific” key word matches. Where do they come from? They are entered into the system by hiring managers or HR professionals to describe the qualities they want candidates to have for a specific job.
How do you find them?
✔ All you need to do is to look at the Job Description.
The job description will contain the same keywords that the ATS is looking for in your resume. You can try services like Wordle or TagCrowd to help you figure out which keywords to focus on.
Once you have them identified you will want to make note of how they are spelled or listed and sprinkle them throughout your resume in the exact same format.
Pay close attention to:
★Plurals ★Abbreviations ★Numbers ★Hyphens ★Acronyms ★Synonyms
For example, are they listed…
It is essential to tailor the content of your resume to the EXACT key words or phrasing that is included in the job description. Otherwise, the system will not match you with those skills.
The more skills you are a match for, the more qualified the system sees you. It ultimately ranks applicants based on keyword matching and the higher the ranking the more likely you are to get noticed by a potential employer.
It’s just that simple!